péntek, május 19, 2006

Hirdetések elhelyezése

Ha már megvan a látogatott honlapunk és azon megjelennek a jól fizető Google Adsense hirdetések már csak egy dolog választ el minket attól, hogy komolyabb bevételhez jussunk. El kell érnünk, hogy a látogatók a hirdetésekre klikkeljenek.

Ezt mindenféle manipulálás nélkül kell elérnünk, mivel a Google bünteti a nem becsületes eszközöket.
Nem szólíthatjuk fel tehát a látogatóinkat arra, hogy klikkeljenek a hirdetésre és mi magunk se klikkelgethetünk észnélkül. Ha mégis megtennénk jobb esetben csak az így szerzett bevételünket, rosszabb esetben az egész számlánkat bukjuk.

Alap olvasmány a Google Optimalizálási Tippek oldala.
Ennél többet gyakorlatilag nem is lehet tenni.

A lényeg összefoglalva, némi kiegészítéssel:
- A hirdetések színvilága legyen a honlap tartalmához igazodó. Mintha a tartalom, vagy a menürendszer részét képeznék.
- Minden esetben legyenek szem előtt. Nem megjelenés, hanem klikkelés alapján fizet a Google, így nem megyünk semmire, ha az oldal aljára tesszük a kódot.
- Ha több Adsense Kontextust helyezünk el az oldalon, azok ne egymás melett legyenek.
- Célszerű olyan helyre tenni a hirdetés, ami kézreesik, vagyis olyan helyen van, ami közel esik pl. a menühöz. (Gyakran jár arra a látogató az egérrel.)

Ha minden aloldalunkon jelenik meg hirdetés és az a tartalomhoz jól kapcsolódik, akkor a látogatók nagy számban rá fognak klikkelni, hiszen értékes tartalmat találnak a hirdetés mögött.

59 Hozzászólás:

Blogger Adsense Blog said...

Ha szeretnél több információt a Google AdSense-ről látogasd meg az Én blogomat is itt: Google AdSense

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